Harrods Listing Actual Real Estate With Virtual Reality
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Handbags, glad-rags... and £20million houses: Harrods becomes world's first department store to sell property using virtual reality tours
- Harrods Estates pop-up shop in Brompton Road store until end of January
- Promises prestigious postcodes, with prices from £615,000 to £20m
- Customers wear gamers' Oculus virtual reality headset to tour houses
Along
with designer handbags, high-end fashion and expensive jewellery,
shoppers at London's luxury department store Harrods can now splash out
on a new home.
A
pop-up shop at the famous Brompton Road store is offering shoppers the
chance to buy one of the capital's most luxurious available properties.
And
like every other department in the store, customers can try before they
buy, with a 3D virtual tour of the capital's most luxurious available
properties using futuristic Oculus headset software.
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The pop-up store, run by Harrods Estates part of the Harrods Group, is open until the end of January
This fabulous three bedroom apartment in Thurloe Place Knightsbridge is on sale at Harrods for £6,950,000
The pop-up store, run by Harrods Estates, which is part of the Harrods Group, is open until the end of January.
It
will offer the finest properties available for sale and rent to the
estimated 75,000 visitors who pass through the store each day.
Living
up to its reputation for the ultimate in luxury, all homes on sale at
the store offer beautiful interiors and prestigious postcodes.
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The priciest in the collection, a £20m double-fronted period home, is located just around the corner in Herbert Crescent.
What else is on the property peg at the London store?
A
Grade II-listed seven-bedroom home in Hans Crescent, Knightsbridge, for
£14.5m, a five-bedroom apartment close buy in Hans Court for £13.95m
and a fabulous penthouse down the road in Wellington Court for £8.75m.
Harrods shoppers are given a 3D virtual tour of exclusive properties using futuristic Oculus headset software
The Harrods Estates pop-up shop in the Harrods window on London's famous Brompton Road, Knightsbridge
Along with designer handbags and expensive jewellery, Harrods shoppers can splash out on a new home too
On
the bargain rail, but still living up to Harrods' luxury standards, are
a selection of newly launched apartments at Manhattan Loft Gardens,
which start at a mere £615,000.
The
residential and hotel development on the site of the 2012 Olympics is
part of the £9billion regeneration of Stratford City, East London.
The
one and two-bedroom apartments are being sold off-plan, but buyers can
escape into a virtual tour and view spectacular CGI images.
The
development is the latest project from Manhattan Loft Corporation, the
developer behind the restoration of the St Pancras Renaissance Hotel
and the phenomenon that is celebrity restaurant Chiltern Firehouse, in
Marylebone.
The
Wellington Court property (pictured from exterior, left) offers the
perfect combination of grand ceiling height, floor-to-ceiling windows
and beautiful period features (right) alongside the latest technology
This Grade II listed mansion flat in Wellington Court, Knightsbridge, is also on sale at the department store
With ornate ceilings, silk
hand-embroidered wallpaper and a 24-hour porter, no expense has been
spared to create the ultimate in luxurious living space at Wellington
Court, which is now on sale at Harrods
The plush bedroom wood-panelled bedroom at the Thurloe Place property offers slick design and comfort
The 42 storey double-cantilevered tower has three sky gardens and 24-hour concierge service.
Shirley
Humphrey, Director at Harrods Estates said: 'We are delighted to open
our unique pop-up shop in the store, where we will be showcasing the
most luxurious and finest properties in London to our target market of
international and UK investors and property owners.
'The
pop-up shop will be open during store opening hours and presents the
perfect opportunity for those interested in buying or renting a London
home to ask the dedicated and highly experienced team any questions or
enquiries they may have.'
On the sale rail, but still living up
to Harrod's luxury standards, are a selection of newly launched
apartments at Manhattan Loft Gardens, a new development in Stratford,
east London, starting at a mere £615,000
Manhattan Loft Gardens offers tenants a seventh floor roof garden with views over London and the Thames
A three bedroom loft interior at the Manhattan Loft Gardens development overlooking east London
The 42 storey double-cantilevered Stratford tower has three sky gardens and 24-hour concierge service
The residential and hotel development
on the site of the 2012 Olympics is part of the £9billion regeneration
of Stratford City, east London. Apartments are now on sale in Harrods,
in the heart of luxurious west London
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